As a global leader in logistics, DHL needed a 360 feedback platform that would seamlessly fit into their well-established brand identity and deliver a consistent user experience across their workforce. They partnered with Lumus360 to create a fully customised solution that captured the spirit of their brand, values, and operational style.

Challenges & Requirements

For DHL, a generic 360 feedback platform was not an option. They required:

• Full visual branding that matched their global identity
• Incorporation of DHL’s values into the user experience and reports
• Tailored user journeys to support a wide range of participants across different regions
• Custom-designed communication emails to reflect their internal tone and standards

They needed a fast, flexible solution that wouldn’t compromise on quality or consistency.

They Lumus360 Solution:

Lumus360 delivered a fully branded and customised 360 feedback system, at no extra cost to DHL. Key elements of the solution included:

• Complete branding integration across all touchpoints—screens, reports, emails, and user interfaces
• Custom headers and imagery showcasing DHL’s corporate values throughout the 360 experience
• Tailored feedback reports designed specifically to reflect the look, feel, and development philosophy of DHL
• Fully customised email communications to match DHL’s internal language, structure, and branding guidelines
• Continuous improvement updates to ensure the system evolved alongside their business needs

The setup process involved an initial scoping call, fast turnaround of updates, and collaborative review rounds to ensure every detail aligned perfectly with DHL’s expectations.

Outcomes:

The result was a professional, intuitive, and fully branded 360 feedback platform that enhanced user engagement and participation across DHL’s workforce. The seamless integration of DHL’s values and style helped reinforce their internal culture and made the feedback experience feel like a natural extension of the organisation, not a third-party tool.

DHL’s internal teams now run their 360 feedback initiatives with a platform that looks, feels, and performs exactly the way they want—backed by Lumus360’s ongoing support and free continuous improvements.